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Culture & Social Values

Making development a project rooted in African values

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Cultural roots

Cultural roots & social values

Economic development can only be sustainable if it is built on the values, cultures and social foundations that shape African societies. Because each region has its own history, identity and references, TIENS DS-COM acts with respect for the traditions and moral authorities that contribute to community cohesion.

The company maintains an ongoing dialogue with religious, customary and community authorities to foster inclusive growth based on respect, listening and responsibility.

The audiences granted by several major spiritual figures, including Serigne Mountakha Mbacké, General Caliph of the Mourides, reflect this desire to place economic initiatives within a framework of shared values, where development goes hand in hand with deep respect for social and cultural balance.

Beyond economic projects, TIENS DS-COM considers knowledge-sharing, solidarity, dignity and civic engagement to be essential pillars of any lasting transformation.

By combining economic performance and social responsibility, the company helps promote a vision of development that puts people, values and living together at the heart of its action.

Other contributions

Future

Looking ahead

TIENS DS-COM intends to further strengthen and structure its impact initiatives by developing lasting partnerships with institutions, local authorities and development stakeholders.

  • Entrepreneurship

    Creating opportunities for young people to launch, structure and grow their businesses.

  • Training

    Training and supporting people to develop practical, market-ready skills.

  • Health

    Contributing to better health and well-being through sustainable, accessible initiatives.

  • National

    Supporting national momentum by backing projects aligned with the country’s priorities.

“A constant ambition: to be a committed, responsible and useful player in the service of the nation.”